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PokerStars

Digital strategy and coordination of campaigns, creative teams and web development for Argentina and Latin America. International management with reporting to the UK.

PokerStars logo
ClientPokerStars
MarketLatin America
Period2016–2019
RoleSocial Media Manager · Content writing
The challenge

Speaking to a community that knows the game, with useful content and a sense of humor.

What we did

Content to learn, play and share.

  1. 01Educational contentArticles for IntelliPoker, PokerStars' academy for learning and improving.
  2. 02Social mediaPieces with humor and poker culture for the community.
  3. 03Local marketsCoordinating digital communication for its launch in Argentina.
Work samples

What was published, exactly as it ran.

IntelliPoker article: tips for players starting out in tournamentsThe IntelliPoker blog, PokerStars' academy.
PokerStars post on X with a poker memeHumor and poker culture on social media.
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